Privacy
Privacy Policy
This privacy policy explains how Nobrainer ("Nobrainer", "we", "our") collects, uses, discloses and protects your personal information when you access or use our website https://no-brainer.ca (the "Service"). It applies to our operations in Quebec and Canada, as well as to individuals located in the European Union and the United States, and reflects Quebec's Law 25 (Act to modernize legislative provisions as regards the protection of personal information), the Personal Information Protection and Electronic Documents Act (PIPEDA), the General Data Protection Regulation (GDPR) and the Florida Digital Bill of Rights, depending on where you reside.
By using the Service, you acknowledge that you have read this policy. Where the law requires it, we obtain your consent before processing your information. If you do not agree with these practices, please do not use the Service.
1. Who we are
Nobrainer is a marketing performance agency based in Montreal, Quebec, Canada. For any question about this policy or your personal information, contact us at info@no-brainer.ca.
2. Information we collect
We collect only the information needed for the purposes described below:
- Information you provide: name, email address, phone number, organization name, and any content you submit through our contact or request forms.
- Information collected automatically: IP address, browser type and version, pages viewed, time on site, referring site and interaction data, collected through cookies and similar technologies.
We do not knowingly collect sensitive personal information (for example relating to health, ethnic origin or beliefs) and ask that you not submit any to us.
3. How we use your information
We use your information for the following purposes:
- Respond to your requests and follow up on business inquiries.
- Provide, operate and improve the Service.
- Carry out marketing and promotional activities, where you have consented.
- Measure audience and analyze site performance.
- Secure the Service and prevent fraud.
- Comply with our legal and regulatory obligations.
If we wish to use your information for a new purpose, we will inform you and, where the law requires it, obtain your consent beforehand.
4. How we share your information
We do not sell your personal information. We disclose it only in the following cases:
- Service providers: hosting, web analytics and marketing-tool providers acting on our behalf, under contractual commitments that limit their use to our instructions.
- Legal obligations: to comply with a law, regulation, court order or legal process, or to protect our rights and the safety of individuals.
- Business transfer: in the event of a merger, acquisition or asset sale, your information may be transferred to the new operator, who would remain bound by this policy.
Some of our providers may process data outside Quebec and Canada. Where this is the case, we take reasonable steps to ensure an adequate level of protection, in line with applicable law.
5. Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, respond to your requests, and meet our legal, accounting and tax obligations. Once these periods expire, your information is securely destroyed or anonymized.
6. Your rights
Depending on the law that applies to you, you may exercise the following rights regarding your personal information:
- Access your information and obtain a copy.
- Have inaccurate, incomplete or ambiguous information corrected.
- Request deletion or de-indexing of your information, where the law allows.
- Withdraw your consent, at any time, for processing that relies on it.
- Object to processing or request its restriction.
- Request portability of your computerized information to another organization.
- File a complaint with the competent authority.
To exercise these rights, contact us at info@no-brainer.ca. We will respond within the timeframes set by applicable law. Declining to provide certain information may limit your access to features of the Service.
Quebec residents: you may file a complaint with the Commission d'accès à l'information du Québec. EU residents: with your national data protection authority. Florida residents: with the Florida Office of the Attorney General.
7. Cookie policy
What are cookies?
Cookies are small text files placed on your device when you visit a website. They help the site work properly, strengthen its security, improve your experience and understand how it is used.
How we use cookies
Like most online services, our site uses first-party cookies and, where applicable, third-party cookies. Strictly necessary cookies ensure the site works and stays secure; they do not require your consent. Analytics and marketing cookies are set only after you consent, which you can grant, refuse or change at any time through our cookie banner.
Cookies we use
| Cookie | Category | Type | Duration | Purpose |
|---|---|---|---|---|
_ga_G-VGW8XWHXME | Analytics | First-party | 13 months | Google Analytics: maintains session state and distinguishes visitors. |
_gat_gtag_G-VGW8XWHXME | Analytics | First-party | 1 minute | Google Analytics: throttles the volume of requests recorded on high-traffic sites. |
nb_consent | Strictly necessary | First-party | 6 months | Stores your cookie choice so you are not asked again. |
Analytics cookies are activated only if you consent. Until you accept, no Google Analytics cookie is set.
Managing your choices
You can accept or refuse non-essential cookies at any time through our banner. You can also configure your browser to block or delete cookies; see your browser's help section or aboutcookies.org to learn more. Blocking certain cookies may affect how the site works.
8. Security
The protection of your information matters to us. We implement reasonable technical and organizational security measures to prevent loss, misuse and unauthorized alteration of the information under our control. As no system is infallible, we cannot guarantee absolute security, and any transmission is at your own risk.
9. Third-party links
The Service may contain links to sites we do not operate. This policy does not cover the practices of those third parties. We recommend reviewing the privacy policy of each site you visit.
10. Minors
The Service is not directed at minors, and we do not knowingly collect their information. If you believe a minor has provided us with information, please contact us so we can delete it.
11. Changes to this policy
We may update this policy to reflect changes in our practices or in the legal framework. Any revised version is posted on this page with a new update date. For material changes, we will take reasonable steps to inform you. We encourage you to review this page regularly.
12. Privacy officer and complaints
Nobrainer's officer in charge of the protection of personal information is Charles-Loïc Danan. For any access, correction or deletion request, or to report a privacy incident, write to info@no-brainer.ca. We handle each request diligently, within the timeframes set by applicable law.