NIGHTS. CLUB.
CLIENT
INK
CAPABILITIES
- CREATIVITY
- ART AND CULTURE
Since nightclubs nowadays feel uninspired and lacking a unique concept, consumers quickly lose interest and are constantly chasing the latest trendy spot, without any real loyalty.
We’ve developed an original concept for the launch of Ink : a high-capacity nightclub in Toronto with an ever-changing theme to avoid customer fatigue, while continually bringing novelty to the night life.
Nobrainer's Impact
8000
people attended the opening night
The tickets to the first 20 themed events were sold out within 6 months after launch