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1 CAMPAIGN, 23 COUNTRIES, 1001 WAYS TO SPEAK ENGLISH.

CLIENT

IELTS

CAPABILITIES

  • MEDIA
  • CREATIVITY

The English language test market in Canada is dominated by American tests that hold significant credibility with universities.

To increase IELTS penetration in the Canadian market, we revamped the entire consumer journey with a digital platform overhaul and an effective media acquisition strategy.

Nobrainer's Impact

+50%
IELTS market share increased from 27% to over 50% in 5 years.
4 millions
IELTS now conducts more than 4 million tests annually and is the most popular test for student immigration, recognized by 12,000 universities and organizations worldwide.
In Canada
it has become the first foreign-origin test recognized by the government for immigration processes.

+1 514 903-7838

 Contact us Nobrainer

Montréal

377 Rue De La Commune, Montréal, QC, H2Y 4A3

New York

60 Broad Street, Suite 3502, New York, NY 10004