Marketing Performance Agency
Strategy, execution and technology in service of measurable results. Montreal · New York.
What is a marketing performance agency?
A marketing performance agency runs marketing as a measurable growth system: every investment is tied to a business indicator, every channel is arbitrated on its return, every decision is grounded in data. Nobrainer is a marketing performance agency based in Montreal, active in Quebec, the United States and France. We combine fractional strategic leadership, continuous marketing execution and AI automation to turn marketing into a revenue engine. A typical mandate starts with a 4 to 6 week diagnostic, followed by a deployment measured through monthly KPIs.
Three levers, one performance system.
Strategy: fractional marketing leadership (part-time CMO, CRO, CGO), go-to-market framing, governance and KPIs, without the cost of a full-time C-level hire.
Execution: a marketing and creative team embedded in yours, running campaigns, content, media and performance continuously.
Innovation: AI automation of marketing and sales operations, multiplying the efficiency of the team in place.
Documented performance.
Columbia Care: home delivery turned into a standalone relationship channel in New York. 8,163 deliveries, +101% growth, 3,733 patients served.
IELTS: one test, one campaign, 23 countries. A global campaign platform deployed across markets.
INK Toronto: 8,000 guests on opening night, 20 themed nights sold out within six months.
Marketing performance agency: what you should know.
What is the difference between a performance agency and a media agency?
A media agency buys and optimizes ad space. A performance agency owns the full system: strategy, channels, conversion, measurement and governance, and is accountable for business results rather than media metrics alone.
How does Nobrainer measure performance?
Each mandate is measured on a combination of KPIs: customer acquisition cost, conversion, revenue attribution and sector-specific indicators, reviewed monthly with leadership.
How does a mandate start?
With a 4 to 6 week diagnostic sprint that identifies the high-impact variables, followed by a 3 to 6 month deployment plan with monthly KPIs.
Which organizations is this for?
Mid-market companies whose growth is slowing or becoming less predictable, that have internal resources without structuring marketing leadership, or that must develop a new channel quickly.
Let's talk performance.
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